Adidas has recently launched the SS25 Optime collection, a squat-proof apparel line designed for strength training.

Adidas hit the archives and returned with two legendary Megaride silhouettes, the Megaride and the Megaride O1 , to celebrate ...

The L.A.-area company is on track to increase sales to $10 billion by 2026, using a product and marketing strategy focusing ...

Should Hoka eventually break through at a Major marathon, a stage overwhelmingly dominated by the likes of Nike and Adidas, ...

A new Samba variant courtesy of Adidas and the World Cup winner just surfaced online, featured in a subtle color palette of ...

Adidas gives the word "Sambae" a deeper meaning by making it the perfect Valentine's Day present. If your partner is a ...

Adidas responded after Kanye West blasted the sportswear giant in a scathing Instagram rant over his Yeezy brand.

Sedania Innovator Bhd has appointed Darren Choy as the new chief executive officer of Sedania’s FMCG Group, effective Jan 16.

As it recovers from the quarters-long effects of its Yeezy business, Adidas is looking to reestablish itself as a global ...

Damian Lillard is continuing to make a name for himself with the Milwaukee Bucks, this time with an off-the-court milestone.

German apparel and footwear brand Adidas will enter Formula One as kit suppliers to the Mercedes Formula One team in a ...

Jude Bellingham took the field in Dubai for the Spanish Super Cup semi-final, wearing the new Adidas Predator boots—a similar ...